If you’re a website owner looking to improve your site’s performance, you may have heard about Ezoic. Ezoic is an artificial intelligence-based platform that helps website owners optimize their sites for better user experience, faster load times, and higher ad revenue. In this Ezoic review, we’ll take a closer look at what Ezoic is, how it works, how Ezoic vs AdSense compares, and whether it’s worth using.
What is Ezoic?
Ezoic is a platform that uses artificial intelligence to help website owners optimize their sites for better user experience and higher ad revenue. It does this by testing different layouts, ad placements, and content variations to find the combination that works best for your site.
How does Ezoic work?
One of the key features of Ezoic is its ability to test different ad layouts and placements. By testing different ad positions, Ezoic can determine which positions generate the highest revenue without compromising the user experience. This means you can maximize your ad revenue without annoying your visitors with too many ads.
Ezoic also offers a number of other optimization features, such as lazy loading, image compression, and mobile optimization. These features can help improve your site’s speed and performance, which can have a positive impact on your search engine rankings.
Is Ezoic worth using?
If you’re looking to improve your site’s performance and increase your ad revenue, Ezoic is definitely worth considering. It’s a powerful platform that uses advanced machine learning algorithms to optimize your site for the best possible results.
One thing to keep in mind is that Ezoic does have a learning curve. You’ll need to spend some time getting familiar with the platform and its features. However, once you’ve got the hang of it, you’ll be able to make data-driven decisions that can have a big impact on your site’s performance.
Another thing to consider is the cost. Ezoic offers a variety of pricing plans, ranging from free to enterprise-level. The free plan is a good option if you’re just getting started, but if you want access to all of Ezoic’s features, you’ll need to upgrade to one of the paid plans.
Installing and earning with EzoicAds
Installing Ezoic is a fairly straightforward process. Here are the basic steps to get started:
- Sign up for an Ezoic account: Go to the Ezoic website and sign up for an account. You’ll need to provide some basic information about your website and create a username and password.
- Add your website: Once you’ve created your account, you’ll need to add your website to Ezoic. This involves copying and pasting some code onto your site, which will allow Ezoic to start testing different variations of your site.
- Set up ad placements: Ezoic will automatically start testing different ad placements on your site, but you can also set up custom ad placements if you prefer. This can help you maximize your ad revenue without compromising user experience.
- Optimize your site: Ezoic offers a number of optimization features, such as lazy loading, image compression, and mobile optimization. Take advantage of these features to improve your site’s speed and performance.
- Monitor your results: Once you’ve set up Ezoic and optimized your site, it’s important to monitor your results to see how your site is performing. Ezoic provides detailed analytics and reports that can help you make data-driven decisions to improve your site’s performance and revenue.
As for earning with Ezoic, the amount you can earn will depend on a number of factors, including the traffic your site receives, the type of content you have, and the ad placements you use. Ezoic uses machine learning algorithms to test different ad layouts and placements to maximize revenue without compromising user experience. They offer different pricing plans based on the number of ad impressions you have per month, with the free plan being available for websites with up to 10,000 monthly ad impressions.
If you’re looking to earn more with Ezoic, it’s important to optimize your site for the best possible results. This means testing different ad placements, optimizing your site for speed and performance, and using Ezoic’s optimization features to their fullest potential. With the right strategy, Ezoic can be a powerful tool for increasing your ad revenue and improving your site’s performance.
Comparing our earnings with EzoicAds vs AdSense: $65 with Ezoic + $26 with Ezoic Premium + $33 with AdSense
Using Ezoic to optimize our ads, we’ve earned twice more with EzoicAds direct partners than with Google AdSense alone, and also nearly as much with Ezoic Premium than with AdSense! Read this Ezoic premium review to learn more about this unique earnings optimization opportunity.
The page RPM of 7€ or $7.5 is quite impressive for AdSense, and led to a revenue of $33 with them alone in February 2023.
However, comparing with Ezoic, we can see that it drove our EPMV up to $26, with a total earning four times higher than if we were using AdSense alone, by using both EzoicAds and Ezoic Premium unique technologies to optimize our website.
Generally, it is better to measure website earnings with EPMV vs RPM because whole user session is taken in consideration, instead of only the current page, without taking into account the user experience.
Why the same site earns $33 with AdSense and $65 with Ezoic?
There could be a number of reasons why the same site might earn more with Ezoic vs AdSense. Here are a few possibilities:
- Ad optimization: Ezoic uses machine learning algorithms to optimize ad placement and ad types for maximum revenue, whereas AdSense relies on the website owner to manually optimize ad placement and types. Ezoic’s optimization can lead to higher click-through rates and revenue.
- Ad partners: Ezoic works with a larger network of ad partners than AdSense, which means they have access to more advertisers and ad campaigns. This can result in higher-paying ads being displayed on your site.
- Testing: Ezoic is designed to test different ad layouts and placements to determine which ones generate the highest revenue without compromising user experience. This means that Ezoic can continually improve and refine your ad strategy to maximize revenue.
- User experience: Ezoic is focused on improving user experience as well as ad revenue. This means that they test different ad layouts and placements to ensure that ads are not intrusive or disruptive to the user experience. This can lead to higher user engagement and more revenue in the long run.
It’s important to note that every website is unique and the performance of ads can vary depending on factors such as traffic, location, and user demographics. While Ezoic may perform better for one website, AdSense may perform better for another. It’s always a good idea to test different ad networks and strategies to see what works best for your website.
Overall, Ezoic is an impressive platform that offers a wide range of optimization features for website owners. Its use of artificial intelligence and machine learning makes it a powerful tool for improving your site’s performance and generating more revenue from ads. While there is a learning curve and a cost involved, the benefits of using Ezoic are well worth it. If you’re looking to take your website to the next level, Ezoic is definitely worth considering.